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[aweber_embed] Any headline that lists a number of reasons, secrets, types, or ways will work because it makes a very specific promise of what’s in store for the girl when she reads your profile. Falling in love or finding a great catch should be enjoyable.

But I want to lay these out first -- because they're so vital to solid message writing -- and we'll get into the "whys" and the "hows" in a moment.

Girls are curious by nature, use words to intrigue them, and you may also incorporate ellipsis (That’s the little dots at the end…) to build suspense or even tension. (Even if it’s funny & obviously not true) Second, it capitalizes on the fact that girls like to know what other people say. There was something very special about about a few of these Online Dating Headlines. To really kick it up a notch mix several of these rules & you’ll get a headline that is just about impossible for her NOT to click on!

PLUS Master copywriter Ted Nicholas found a good headline can perform up to 28% better when framed in quotation marks.

And in basketball, o„fficials dumped the no-dunk rule after fans complained that it made play less exciting.

Well, now it’s time to dump some obsolete dating rules, want to win. “Most women would probably say they don’t stare at men’s bodies in the same way men do women, but they’re mistaken,” says sex therapist Ian Kerner, author of .

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